The EU Cookie Directive

The Requirements

On May 25, 2012, the EU Cookie Directive begins to be strictly enforced across the EU, starting in the UK. Companies that use cookies or other tracking technologies to gather info on EU citizens must:

  • Inform consumers their data is being processed
  • Get consumer consent prior to storing or accessing information on the consumer’s computer or other device
  • Give consumers access to their data to correct it or delete it
  • Use consumer data only for disclosed purpose
  • Get "Informed Consent" - before the cookie or other tracking technology is placed on the user’s computer

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